Wednesday, 20 April 2016

Sketchbook // Bird drawings: Street Pigeons

Drawing exercise - freehand, quick, loose, no erasing - some turn out fine but others not so much, but that's OK. Here is a handful of the better studies from life and some from photos. I love drawing birds!





Friday, 15 April 2016

POWER SAUCE by Essentis Berlin // Packaging Illustration for Organic Chilli Sauce

This week I had the pleasure of working with lovely people behind "Essentis" - a new brand created by chef Nicolas Petrucci. The brand "Essentis" shares its name with the popular biohotel in Berlin where Nicolas is head chef. Their first product is a pro-biotic and organic chilli-based sauce named "Power Sauce" and I was asked to create some vibrant chilli and mango-inspired 
artwork to adorn the product labels.

The initial inspiration came from my own chilli pepper painting, which I used as a base to add more colourful watercolour splashes to make it that little bit more exciting(!) and painted new mango slices to match. As you can probably tell, this was a lot of fun to paint - 
bold colour and abstract splashes? Right up my street.    






The first concept labels: 






I love how the typography works with the artwork. Here are the simplified labels on the first wave of packaging, ready to go: 



And finally, a wonderfully designed Power Sauce poster using my artwork:




Essentis Biohotel - http://essentisbiohotel.de/en/

 Artwork (C) Amy Holliday 2016

Photography (C) Essentis by Nicolas Petrucci 2016